( – promoted by DocHoc)
Txt: it’s the latest trend in G.O.T.V.
Mobile Voter, a nonprofit out of San Francisco, is working to register and turn out young voters using cellular phone text messaging and its Web site, Txtvoter.org.
A growing list of political organizations are teaming up with Mobile Voter because, “It’s so much more interesting than online.”
Here’s how it works. When people text the word “voter” to 75444, they receive the following message:
“Thx! Now txt back ur full name & addr *OR* email addr 2 get ur voter reg form. TxtVoter.org is a nonpartisan nonprofit 4 voter reg. Ur std txt rates aply”
Once they respond, they’ll get this:
“Congrats! You’ll get ur voter reg form in the mail soon. We’ll txt u on Election Day 2 remind u 2 vote. Opt-out by replying ‘end’. Otherwise, enjoy!”
The program is “really cool” for urban, underprivileged youth who have less access to computers, but probably own cellphones. So far, Mobile Voter has registered 10,000 to 15,000 voters toward its goal of 55,000 by the November elections. The organizers claim they’re getting a pretty good bang for the buck with their total budget of $300,000,
What’s really appealing is other organizations can run, free, their own campaigns within Mobile Voter’s system. Instead of “voter,” each organization can tell its targets to send an identifying keyword to 75444. Groups receive the contact information for people who register through their campaign for the all-important voter database though partisan or for-profit groups do have to pay about 10 cents per name.
The nonpartisan group started in 2004 and now has the financial backing of the Pew Charitable Trust via Young Voter Strategies and money from the MacArthur Foundation looks promising.
It’s application in Oklahoma could be an asset for progressive activists, especially among the young adults in Tulsa and Oklahoma City; plus all the college students in far flung communities all over the state.
Gtg now. Thx 4 reading. Cya.